DRIVING GROWTH FOR NERZZ BEŠLAGIĆ
Nerzz Bešlagić has been shaping the leather and fur fashion industry in Bosnia and Herzegovina for decades. But with changing consumer behavior, they needed a stronger digital presence to stay ahead. Our team stepped in to develop engaging ad creatives, a strategic content plan, and paid media campaigns that not only increased brand awareness but also boosted sales, proving that tradition and innovation go hand in hand.
About the Client
Founded in 1984, Nerzz Bešlagić has grown from a small workshop to Bosnia’s #1 leather and fur fashion brand. With a passion for quality and a deep respect for craftsmanship, they create timeless pieces that customers don’t just wear, they invest in. Today, their dedication to excellence keeps them at the forefront of the industry.
Service provided
Ad Creative
Marketing Strategy
Content Creation
Paid Media and Advertising
Tech stack and Tooling
Google Analytics
Trello
Google Ads
Meta Ads Manager
Meta Business Suite
INDUSTRY
Fashion
Manufacturing
Textile Industry
Retail
eCommerce
PROJECT LENGTH
8+ months
The Team Behind the Project
With over 40 years of expertise in leather and fur fashion, Nerzz Bešlagić sought to elevate its brand and strengthen its digital presence. To maintain its industry leadership, they needed a marketing approach that truly reflected their craftsmanship and legacy. By refining their brand messaging, creating high-impact ad creatives, and launching strategic paid media campaigns, we helped them expand their reach, increase engagement, and drive sales. Today, Nerzz Bešlagić stands more potent than ever, recognized as the top destination for premium leather and fur fashion in Bosnia and beyond.
Challenges
Transforming Tradition: The Challenges of Elevating a Legacy Brand in the Digital Age
Establishing a strong digital presence for a legacy brand comes with its own set of challenges. When we partnered with Nerzz Bešlagić, they needed a refined marketing approach to reinforce their market leadership and connect with modern consumers. From increasing brand awareness to driving online sales, here’s what we had to overcome:
1
Keeping Tradition Alive While Going Digital
Nerzz Bešlagić built its reputation on craftsmanship and heritage, but its digital presence didn’t reflect that prestige. The challenge? Modernizing the brand without losing the authenticity that made it iconic.
2
Turning a Niche Audience into an Engaged Community
Luxury leather and fur fashion isn’t for everyone, and that’s exactly the challenge. Reaching the right audience while keeping the brand’s exclusivity meant we had to rethink engagement strategies from the ground up.
3
Making Every Ad Count in a Premium Market
Selling high-end fashion online isn’t about pushing ads, it’s about precision. To scale sales, we had to craft campaigns with the right message, right audience, and the right creative mix to maximize every marketing dollar.
What We Delivered
We helped Nerzz Bešlagić bridge the gap between tradition and modern marketing, creating a strong digital presence that reflects its legacy. From high-impact ad creatives to precision-targeted paid media, we crafted a strategy that resonated with the right audience and drove real results. Through engaging content and premium photography, we brought their craftsmanship to life, strengthening brand identity and increasing sales. Here’s how we made it happen:
Real Stories. Proven Results
Don’t just take our word for it, hear directly from the businesses we’ve helped grow, innovate, and succeed.
Working with Core Bridge on business development and marketing was a game-changer for our company. Their strategic approach and creative solutions delivered outstanding results, helping us grow and refine our market presence.
The team’s enthusiasm, expertise, and dedication to success make them a valuable partner, and I look forward to collaborating with them again in the future.
Malik Bešlagiċ
Co Founder and CEO of NERZZ Bešlagiċ